One of the great things about being an agent is that not only do you get to help your clients achieve their dreams, you get to live vicariously. If they’re looking for a vacation home on the Central Coast, you’re looking for a vacation home on the Central Coast, at least until escrow closes and reality reasserts itself.
Ever wondered what the next real estate downturn will look like? Ever wondered why they say it’s unwise to try to time a market? Read on.
Visionaries and other thought leaders are fond of suggesting that the way another city, region, country or planet does things is the solution to one of our own pressing problems. “If only we did it the way they do it in Eastern Slobovia, everything would be fine.”
A survey of prospective homebuyers, millennial and otherwise, reveals that the idea of a “forever home,” a house that will last through all phases of a person’s life, is outdated.
Being able to personalize your home is one of the perks of owning it. These days two in five homeowners are going for a “statement” front yard.
Should a real estate agent tell his or her buyers “buy this house”? No. The role of the real estate agent is to guide. It isn’t to supply motivation. It isn’t to push clients across the finish line.
Daniel Gilbert, Harvard psychology professor, internationally famous happiness expert and the guy in those Prudential Financial commercials, thinks real estate transactions are “almost all psychology”.